Results From The National Radio Survey

Channel	Daily Reach		Weekly Reach		Time Spent (min/day)
Reach And Time Spent Listening December 2008 - February 2009 Demographic Group: 9+ population, whole of Finland. Population: 4,500,000 Error Margin: ±2 %-yks. = 98 000
Channel	'000	%	'000	%	per head	per listener
Total Radio	3,513	78 %	4,275	95 %	195	249
Total YLE	1,933	43 %	2,764	61 %	100	232
Total Commercial	2,302	51 %	3,423	76 %	95	185
YLE Radio 1	455	10 %	900	20 %	15	151
YleX	295	7 %	745	17 %	9	140
YLE Radio Suomi	1,389	31 %	2,019	45 %	72	233
YLE Swedish	37	1 %	127	3 %	1	112
Basso	238	5 %	639	14 %	5	97
Iskelmä	485	11 %	1,045	23 %	16	150
LOOP	84	2 %	254	6 %	2	102
NRJ	260	6 %	641	14 %	6	102
Radio Aalto	123	3 %	356	8 %	3	103
Radio Nova	657	15 %	1,486	33 %	22	146
Radio Rock	323	7 %	746	17 %	10	134
Classic Radio	0	0 %	0	0 %	0	0
Radio SuomiPOP	337	7 %	796	18 %	10	126
Total Metroradio *	438	10 %	1,046	23 %	12	123
Total Sanoma Media *	437	10 %	1,031	23 %	13	128
Total Bauer Media *	784	17 %	1,660	37 %	24	139
Others	638	14 %	1,386	31 %	22	159

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach: Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach: Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day): Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.