Results From The National Radio Survey

Previous Report
Reach And Time Spent Listening
July - September 2024
Demographic Group: 9+ population, whole of Finland.
Population: 5,114,261
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,07960 %4,27184 %131218
Total YLE1,55430 %2,38547 %66218
Total Commercial1,96739 %3,33965 %65168
YLE Radio 13948 %72714 %13169
YleX1934 %55811 %4114
YLE Radio Suomi1,00820 %1,60131 %44225
YLE X3M241 %701 %096
YLE Radio Vega1052 %1964 %4199
Aito Iskelmä1212 %3437 %3124
Basso271 %982 %085
Classic451 %1313 %195
Classic Hits391 %1202 %192
Easy Hits241 %772 %1138
Groove FM381 %1162 %175
HitMix982 %2996 %2108
Iskelmä1273 %3908 %3122
Kasari721 %2395 %2110
LOOP1122 %3567 %272
NRJ982 %3196 %294
Radio City Total1032 %2966 %2123
Radio Dei541 %1182 %1136
Radio Helsinki281 %822 %1130
Radio Nostalgia1172 %3717 %3115
Radio Nova4078 %99820 %12150
Radio Pooki942 %2325 %3177
Radio Rock2465 %61712 %7145
Radio SuomiPOP2876 %77215 %7119
SuomiRock491 %1844 %177
Radio Suomi Räp461 %1633 %179
TOP51220 %932 %084
Total Sanoma Media *88417 %1,98839 %22128
Total Bauer Media *1,09421 %2,37947 %31145
Others3176 %80016 %11173

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.