Results From The National Radio Survey

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Reach And Time Spent Listening
April - June 2024
Demographic Group: 9+ population, whole of Finland.
Population: 5,064,696
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,06260 %4,29385 %132218
Total YLE1,50730 %2,31646 %66223
Total Commercial1,98839 %3,39667 %65166
YLE Radio 13467 %62912 %13193
YleX1974 %58012 %5120
YLE Radio Suomi1,00120 %1,56331 %45226
YLE X3M160 %651 %089
YLE Radio Vega962 %1874 %3181
Aito Iskelmä1122 %3086 %3113
Basso261 %1012 %075
Classic451 %1353 %199
Classic Hits361 %1393 %199
Easy Hits261 %822 %066
Groove FM251 %922 %1110
HitMix1052 %3256 %2112
Iskelmä1423 %4088 %3111
Kasari802 %2555 %194
LOOP1082 %3527 %279
NRJ992 %3126 %282
Radio City Total1002 %2565 %3150
Radio Dei471 %1102 %1149
Radio Helsinki231 %742 %1163
Radio Nostalgia1243 %3607 %3106
Radio Nova4108 %95119 %13161
Radio Pooki902 %2194 %3187
Radio Rock2254 %58812 %6127
Radio SuomiPOP3136 %80616 %7111
SuomiRock471 %1854 %184
Radio Suomi Räp521 %1754 %194
TOP51281 %932 %065
Total Sanoma Media *87217 %1,96639 %21120
Total Bauer Media *1,11322 %2,30846 %32147
Others3146 %76915 %11174

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.