Results From The National Radio Survey

Previous Report
Reach And Time Spent Listening
October - November 2024
Demographic Group: 9+ population, whole of Finland.
Population: 5,114,261
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,07960 %4,30184 %126209
Total YLE1,53030 %2,31945 %66222
Total Commercial1,97539 %3,41067 %60154
YLE Radio 13868 %71014 %13175
YleX1743 %52010 %4123
YLE Radio Suomi99520 %1,56131 %45230
YLE X3M220 %701 %1119
YLE Radio Vega1032 %1944 %4180
Aito Iskelmä1072 %3146 %3137
Basso220 %852 %070
Classic371 %1102 %1104
Classic Hits421 %1413 %1106
Easy Hits261 %962 %074
Groove FM291 %1002 %198
HitMix962 %2826 %2107
Iskelmä1122 %3597 %3122
Kasari752 %2345 %190
LOOP932 %2996 %160
NRJ882 %2886 %185
Radio City Total1042 %2866 %2113
Radio Dei431 %1002 %1120
Radio Helsinki311 %882 %1134
Radio Nostalgia1102 %3327 %2102
Radio Nova4078 %93018 %12146
Radio Pooki782 %2064 %2158
Radio Rock2074 %56511 %5122
Radio SuomiPOP2876 %76015 %6106
SuomiRock441 %1703 %186
Radio Suomi Räp411 %1653 %182
TOP51231 %882 %060
Total Sanoma Media *92118 %2,08941 %21118
Total Bauer Media *1,04020 %2,24944 %28136
Others4288 %1,10322 %12145

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.