Results From The National Radio Survey

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Reach And Time Spent Listening
June - August 2023
Demographic Group: 9+ population, whole of Finland.
Population: 5,036,867
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,17663 %4,35386 %138219
Total YLE1,61832 %2,49750 %70218
Total Commercial2,00140 %3,38067 %68171
YLE Radio 13607 %64313 %12173
YleX1984 %57111 %4110
YLE Radio Suomi1,01820 %1,59232 %47230
YLE Puhe1072 %3317 %2115
YLE X3M241 %732 %086
YLE Radio Vega1072 %1904 %4180
Aito Iskelmä1172 %3617 %3132
Basso742 %2525 %190
Classic331 %1052 %1103
Classic Hits331 %1082 %186
Easy Hits271 %932 %1107
Groove FM291 %1152 %1109
HitMix1072 %2996 %2100
Iskelmä1503 %4479 %4123
Järviradio1273 %2655 %5203
Kasari772 %2585 %196
LOOP1202 %3768 %267
NRJ832 %2796 %293
Radio City Total782 %2335 %2109
Radio Dei371 %902 %1112
Radio Nostalgia1212 %3277 %3120
Radio Nova4489 %1,07121 %14158
Radio Pooki872 %2004 %4228
Radio Rock2335 %60912 %7141
Radio SuomiPOP2976 %75215 %7115
Radio Suomi Räp291 %1022 %072
SuomiRock511 %1894 %187
TOP51220 %882 %085
NRJ+Nostalgia------
Total Metroradio *------
MTV Radiot *------
Total Sanoma Media *86917 %1,92338 %22127
Total Bauer Media *1,12722 %2,37747 %34150
Others2084 %61112 %7158

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.