Results From The National Radio Survey

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Reach And Time Spent Listening
June - August 2022
Demographic Group: 9+ population, whole of Finland.
Population: 5,012,540
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,24365 %4,44089 %147226
Total YLE1,66233 %2,56251 %73221
Total Commercial2,10442 %3,53170 %73174
YLE Radio 13778 %68714 %12162
YleX2325 %61112 %6131
YLE Radio Suomi1,03021 %1,60732 %49237
YLE Puhe972 %2896 %287
YLE X3M241 %832 %1108
YLE Radio Vega1052 %1974 %4188
Aito Iskelmä1303 %3758 %4143
Basso661 %2325 %172
Classic511 %1333 %1119
Groove FM251 %732 %083
Helmiradio391 %1413 %1102
HitMix1172 %3487 %2100
Iskelmä1423 %4329 %4135
Järviradio1443 %3106 %6209
Kasari752 %2335 %2104
LOOP1373 %4238 %272
Me Naiset Radio351 %1323 %178
NRJ932 %3026 %179
Radio City Total732 %2124 %2117
Radio Dei481 %1092 %1127
Radio Nostalgia1423 %3858 %4128
Radio Nova4629 %1,08822 %15160
Radio Pooki772 %1824 %3197
Radio Rock2275 %58712 %7152
Radio SuomiPOP3447 %90218 %8117
SuomiRock531 %1894 %1115
Radio Suomi Räp331 %1243 %181
TOP51301 %1072 %195
NRJ+Nostalgia------
Total Metroradio *------
MTV Radiot *------
Total Sanoma Media *94219 %2,10842 %25132
Total Bauer Media *1,14223 %2,42648 %34151
Others2245 %64513 %7153

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.